Top 5 design services for your business
Design is about more than making something look pretty
Design is the art or skill of combining text and pictures on either a printed or digital product. Good design can help your business stand out from the crowd, clearly illustrate your products, services or events and captivate, inform, and inspire your prospective customers. Design is also unique to you and your business, your brand and the colours and styles that represent it are individual to you and your company and your audience and clients. Here at Black Square, we like to take things one step further and offer a personal design experience, we work with you directly to create your finished artworks. Here are our top 5 design services that can help elevate the way you present your business to the next level.
Black Square Print Mediab’s top 5 design services
1. Community Magazine and Newsletter Design
Magazines and newsletters keep your community up to date with local news and events and give them information about local companies and services which are delivered directly through their door. The Beaulieu Park community magazine is just one of the many titles that we design and print at Black Square. There are lots of components to magazine design from multipage articles and features to full-page image adverts and smaller classified ads, that all need presenting in a clear and well-thought-out design. When creating the magazine we also have to liaise with writers and advertisers to get the copy and images that we need. Magazine design involves careful planning and organisation to fit all of the content into the pages that you have and designing templates for the different types of content. We look after all of these areas here at Black Square so you just have one point of contact from designing to printing and delivery and this is why many publishers trust us with their magazine and newsletter titles every month.
2. Large Format Design – Signage and Display Stands
Your brand but bigger! Signage provides your business with the platform to showcase its brand and message on a large scale, therefore it is vital that it is designed in a visually correct and creative way. Signage and Display Design requires a special skill set to other areas of design as often the final products are so large you can’t possibly print the artwork off to test how it looks before it is professionally printed. This type of design requires careful planning and positioning of the artwork so that it not only looks great but everything is in proportion with each other and fits onto each part or section of the signage or display. As signage experts, you can be confident that Black Square Print Media will design and print the signage and displays for your business that has the wow factor and appeals to your desired audience.
3. Poster and Banner Design
Posters and banners are a great way of advertising your business or event. When it comes to designing a poster or banner we usually have a bit more freedom to create something that really has that wow factor and stands out from the crowd. Posters and banners can come in many different formats and sizes so understanding how to design for all these different specifications to get the most out of the space you have available is where our combined print and design knowledge comes into its own.
4. Digital and Online Design
Completely different to designing for print, online design can be tricky if you don’t have the knowledge. Emails, banner adverts, and social media posts, all require different setups, and different methods to entice your potential customer into wanting to know more. Our skill set ensures your creative brief is in the right hands. Online design can also be the perfect accompaniment to printed marketing material to target your customers both online and offline. We ensure your branding and messaging are consistent across all of your digital and printed material.
5. Leaflet and Flyer Design
When designing a leaflet for a client it’s important to identify what the purpose of the leaflet is and design the best layout for the information they need to present. This may mean single or double-sided printing, identifying brand colours and sourcing any imagery if needed. A leaflet is not just an A4 piece of paper, there are so many options of page sizes, paper finishes, paper weights and ways of folding a leaflet. See our blog post on 7 ways to fold a piece of paperb to find out more.
This highlights Black Square’s top 5 design services but these are not the only design services we have to offer. See our design page to find out more or contact Adam to discuss our design services directly.